December 14, 2018

The Business Behind Red Carpet Product Placement

Think you have a product a celebrity should wear on the red carpet?  Now is the best time to hit up stylists and introduce them to your brand.  There is a red carpet event every week-end leading up to the “Super Bowl” of red carpets, The Academy Awards.   Why do it?  The Media is constantly looking for trends and your merchandise just might be the next “must have”.   Don’t know where to start?  I share my own experience in my book “Will Work For Shoes – The Business Behind Red Carpet Product Placement”.

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