Weight Watchers found the perfect celebrity partner with hot new Mom, Jessica Simpson. After a mistep with Charles Barkley, Weight Watchers is back on track. Valerie Bertinelli, Mariah Carey and Jennifer Hudson have all lost pounds and earned big paychecks. Jessica knows she needs to loose her pregnancy pounds so why not get paid to do it healthfully? This is an example of finding the perfect celebrity fit for your brand.
Jessica Simpson Slims Down with Weight Watchers
July 3, 2012 by
