June 23, 2017

Archives for May 18, 2017

Do Celebrities Influence Consumers?

Steve McQueen Still Sells: The Impact and Influence of a Hollywood Superstar on Fashion by   Eric Labanauskas in   Branding, Personal Branding It’s one thing to have a company invite you to endorse their product, and – at least in the case of fashion – wear it on their behalf. It’s completely another when they […]