Jennifer Aniston is the latest celebrity to sign on to sell a product – “Living Proof” shampoo. Why a good choice? Ms. Aniston’s famous hair cut on “Friends” influenced a big 50% of ALL women . She has also done very few product endorsements, so chances are women will take notice. Why good for Jennifer? […]
Archives for October 2012
Nail polish has become a frugal pick-me-up over lipstick for the beauty industry. The trend started at the Olympics and celebrities followed with sparkly colors on the red carpet. “Nail Art” has helped sales grow over 25%.