October 20, 2020

Archives for August 3, 2012

2012 Olympics Marketing Coup

Addicted to the Olympics?  Then you’ve  noticed “Beats” headphone brand by Dr. Dre.  The fashion accessory/headsets have been worn by so many athletes, especially as they are warming up for their events.  Athletes are not suppose to promote sponsors (Rule 40) but Dr. Dre has pulled off the marketing coup of the entire Olympics.  How did he pull […]